Lighthouse

Lighthouse is a hotel commercial operating platform that brings together market intelligence, business performance, pricing, distribution, direct bookings, and AI-assisted decision support for revenue, commercial, ecommerce, and hotel leadership teams.

1. Market and pricing intelligence: Lighthouse Pricing combines live hotel and short-term-rental rates with flight and hotel search signals, local events, source-market data, length-of-stay patterns, and dynamic competitive sets. It provides up to 365 days of forward-looking demand data and AI-generated rate recommendations, while Lighthouse’s wider intelligence products also cover parity and distribution performance.
2. Performance management: Lighthouse Performance connects PMS data with competitive intelligence, portfolio dashboards, budgeting and forecasting, pickup and pace analysis, room and ancillary revenue, and dynamic benchmarking. AI Smart Insights flag abnormal pickup, suboptimal pricing, and important segment changes so revenue teams can focus on exceptions rather than assembling reports manually.
3. Ernest AI: Ernest is Lighthouse’s natural-language workspace across connected pricing, performance, distribution, and direct-channel data. Commercial teams can ask business questions in plain language, receive recommendations linked back to supporting data, schedule automated tasks, and create custom alerts around their priorities.
4. Commercial structure: Lighthouse serves both enterprise hotel groups and independent properties, but packaging differs by segment. Enterprise-oriented products such as Performance and Distribution are primarily demo-led, while independent hotels can access packaged Pricing Optimization plans; current public pricing starts at €99 per month for Starter and €129 for Plus, with a free Pricing Optimization trial available. The Plus package adds channel management, direct bookings and payments, and additional automation.

Lighthouse is most relevant to hotels and multi-property groups that want market demand, competitive pricing, internal performance, distribution, direct-booking data, and AI-assisted commercial decisions connected within one hospitality-specific platform.