Section 01
Platform description
SoftFinders is an AI-powered software discovery and lead generation platform operated by Creative Think Digital Ltd. We help users:
Discover AI software solutions across categories and use cases. Compare tools through structured listings, reviews and feature breakdowns. Get matched with relevant vendors based on the requirements they share. Connect directly with software vendors for demos, quotes and trials.
SoftFinders does not sell software directly. We are an independent informational and matching layer between buyers and software vendors.
Section 02
No guarantee of outcomes
Our recommendations, comparisons, AI-assisted matches and editorial content are provided as guidance only. They are designed to help you shortlist options faster, not to replace your own evaluation.
We don't guarantee any specific outcome from using SoftFinders, including (but not limited to):
That a recommended tool will be the best fit for your business. That a vendor will respond within a specific timeframe, or at all. That a particular ROI, performance level or business result will be achieved.
Section 03
User responsibility
You make the final decision. SoftFinders helps you research, shortlist and connect, but the choice of which software to trial, buy, deploy or rely on is entirely yours.
Section 04
Lead generation
When you request a demo, quote, callback or recommendation, the details you provide (such as your name, email, company and stated requirements) may be shared with one or more relevant software vendors so they can respond to you. By submitting a request, you consent to this sharing.
Vendors receiving your details become independent data controllers and process your data under their own privacy policy. We aim to share your details only with vendors that genuinely match your stated needs. You can ask us to stop sharing your details for future requests at any time by contacting us.
For full details on how we handle your personal data, see our Privacy Policy.
Section 05
Vendor relationships
Software vendors listed on SoftFinders are independent third parties. SoftFinders is not responsible for:
The performance, reliability, security or quality of vendor products and services. Pricing, billing, contracts, refunds or service-level agreements offered by vendors. Disputes, claims, losses or damages arising between you and any vendor. Vendor communications, marketing practices or data handling after a lead has been shared.
Any agreement, purchase or relationship you enter into with a vendor is solely between you and that vendor.
Section 06
Our no-bias commitment
We aim to keep SoftFinders fair and useful. Editorial listings, comparisons and AI-driven matches are based on factors like category fit, features, pricing transparency, user feedback and the requirements you share, not on whether a vendor pays us.
Some vendors may pay for sponsored placements, enhanced profiles, or qualified leads. Where this is the case, we clearly label sponsored content and never let commercial arrangements override what is genuinely relevant to you.
If you ever feel a recommendation looks biased or inappropriate, please tell us, we take this seriously.
Section 07
Limitation of liability
The platform is provided on an "as is" and "as available" basis. To the fullest extent permitted by law:
We are not liable for any decision you make based on information, recommendations or matches generated by SoftFinders. We are not liable for the acts, omissions, products or services of any vendor or third party. We are not liable for any indirect, incidental, special or consequential losses (including lost profits, lost data or business interruption) arising from your use of the platform.
Nothing in these terms limits or excludes liability that cannot be limited or excluded under UK law (such as fraud or death or personal injury caused by negligence).
Section 08
Termination of access
We may suspend or terminate your access to SoftFinders, in whole or in part, at any time and without prior notice if we reasonably believe you have:
Breached these Terms of Service or our acceptable use expectations. Submitted false, misleading or fraudulent requests or information. Attempted to scrape, reverse-engineer, overload or otherwise misuse the platform. Engaged in abusive, harmful or unlawful behaviour towards us, our users or our vendors.
You may stop using SoftFinders at any time. Termination doesn't affect rights or obligations that have already arisen.
Section 09
Governing law
These Terms of Service and any dispute or claim arising out of or in connection with them (including non-contractual disputes) are governed by the laws of England and Wales. The courts of England and Wales have exclusive jurisdiction to settle any such dispute.
Section 10
Contact us
For any questions about these Terms of Service, please get in touch:
Privacy, Cookies & Website Terms
Read the rest of our legal pages for full transparency on how SoftFinders works.