- First complete scan is free
- Free scan requires no card
- Original source links remain accessible
- Covers five public social platforms
- WordBank remains editable before scanning
What's Trending
See what your customers are talking about. Create content that resonates.
SF8.66
SF Score editorial score across features, ease, and value, based on public reviews and product research. Learn more →
Pricing
Free
Free plan
Available
SoftFinders Score
8.66 / 10
Overview
What is What's Trending?
What's Trending is a social listening and content-intelligence platform that helps teams identify relevant public conversations, competitor activity, and emerging topics across Reddit, Facebook, Instagram, X, and YouTube. It combines editable market keywords, competitor monitoring, engagement signals, topic momentum, historical trend analysis, and source-linked evidence so users can inspect the posts behind each trend. The platform also supports recurring scans, scheduled customer-interest reports, and, on its Pro plan, REST API and MCP access for agent-based workflows. It is designed to support content research and decision-making rather than automatically publishing content.
KEY FEATURES
What you get out of the box
Editable market WordBank
Review suggested terms before running each scan
Competitor conversation monitoring
Tracks selected competitor profiles alongside market topics
Multi-platform public listening
Monitors Reddit, Facebook, Instagram, X, YouTube
Source-linked trend evidence
Retains posts, authors, timestamps, and source URLs
Engagement signal comparison
Compares available likes, comments, shares, and views
Topic momentum ranking
Prioritizes conversations by activity and momentum
Flexible historical analysis
Reviews seven days through twelve months
Recurring customer-interest reports
Turns ongoing monitoring into scheduled content insights
REST API and MCP
Provides agent access through Pro integrations
Source-backed content opportunities
Turns strong conversations into content directions
USE CASES
Where teams put it to work
Monitor customer conversations across social platforms
Compare competitor conversation themes
Prioritize timely content opportunities
Validate trends against original posts
Editorial Take
What we like, and what to verify
- Monitoring covers public conversations only
- Available engagement metrics vary by platform
- Free plan includes one scan
- Weekly plan scans once weekly
- Content publishing remains manual
- API and MCP require Pro
Screenshots
A look inside
USER REVIEWS
What's Trending Reviews
Published user reviews are moderated and kept separate from the SoftFinders Score.
No published reviews yet.
Reviews from real users will appear here once published.
Used What's Trending?
Share your experience with other buyers.
FAQ