Industrial IoT & Manufacturing Analytics
ThingWorx Asset Advisor
SF 8.0PTC asset monitoring on ThingWorx platform
Contact sales
Industrial IoT & Manufacturing Analytics
AWS IoT SiteWise
SF 8.2AWS managed industrial IoT data service
Contact sales
Quick decision guide
Choose based on your workflow
ThingWorx Asset Advisor may fit better if...
- Asset Dashboards
- Anomaly Alerts
- Service Workflows
AWS IoT SiteWise may fit better if...
- Asset Models
- OPC UA
- Managed Service
Overview
How each tool is described
ThingWorx Asset Advisor
What is ThingWorx Asset Advisor?
ThingWorx Asset Advisor for Service is a role-based connected-service application built on PTC's ThingWorx industrial IoT platform. It gives service managers and technicians remote visibility into connected equipment so they can monitor operating condition, detect abnormal behavior, review alerts, and investigate problems before they result in additional downtime.
- Asset monitoring: Asset Advisor provides centralized views of connected assets, their status, monitored properties, alerts, and performance information. Condition-based alert rules can notify teams when equipment moves outside configured operating conditions, while ThingWorx anomaly detection can identify data behavior that differs from the expected pattern learned for a monitored property.
- Investigation workflow: Asset Advisor exposes equipment and monitored-property information, while the broader ThingWorx Apps environment includes Alert Monitoring and Trending and Troubleshooting. The latter lets users compare historical values for equipment properties or KEPServerEX tags over selectable time periods, helping technicians investigate the conditions surrounding an alert or performance change.
- Connectivity and implementation: Deployments depend on a ThingWorx asset model and reliable connections to the underlying equipment and data sources. ThingWorx supports industrial connectivity across sensors, PLCs, enterprise systems, edge devices, and technologies such as KEPServerEX, while application roles determine which monitoring and configuration functions individual users can access.
- Remote service: Remote Access and Control is an optional Asset Advisor capability rather than part of every deployment. With the required ThingWorx extensions and compatible edge configuration, authorized technicians can establish remote sessions and transfer files between ThingWorx and remote equipment, allowing some diagnostic or service work to be performed without an on-site visit.
ThingWorx Asset Advisor is most relevant to connected-service organizations that need ongoing visibility into equipment deployed at customer or remote locations. Manufacturers looking primarily for current plant-floor asset monitoring should also evaluate PTC's newer ThingWorx Asset Monitoring and Utilization application, which PTC now positions separately for manufacturing.
AWS IoT SiteWise
What is AWS IoT SiteWise?
AWS IoT SiteWise is a managed industrial data service for collecting, organizing, storing, processing, and analyzing equipment data at scale. It combines industrial data ingestion, asset modeling, time-series storage, native anomaly detection, edge connectivity, and a generative AI assistant for operational analysis.
- Industrial data role: SiteWise Edge collects plant data from sources such as OPC UA and can use MQTT-enabled V3 gateways to route industrial data through MQTT topics. Asset models, component models, interfaces, and hierarchies then organize measurements and relationships around real equipment, production lines, and facilities. Partner integrations can extend connectivity to additional industrial protocols.
- AI capabilities: native anomaly detection trains managed machine-learning models on selected equipment properties to identify abnormal behavior and contributing sensors without requiring teams to build the models themselves. AWS IoT SiteWise Assistant combines operational data, asset models, manuals, and other knowledge-base content to summarize events, answer diagnostic questions, explore root causes, and provide guided recommendations through natural-language interactions.
- Implementation checks: buyers should assess gateway architecture, industrial protocols, asset-model design, data frequency and retention, bandwidth, AWS Region availability, and integration requirements. They should also distinguish edge collection from edge processing: the Data Collection Pack remains available, but the Data Processing Pack has been unavailable to new customers since November 7, 2025 and remains only for existing customers in maintenance mode. Native anomaly detection also has more limited Region availability than the core SiteWise service.
- Commercial considerations: SiteWise uses usage-based pricing across messaging, computation, storage, queries, export, and related capabilities. SiteWise Assistant has a monthly enablement fee plus API usage, while native anomaly detection is billed according to model-training time and inference frequency. AWS’s current pricing example lists a $120 monthly Assistant enablement fee, before usage charges.
AWS IoT SiteWise is particularly relevant to asset-intensive organizations that need a standardized industrial data layer with equipment modeling, scalable time-series analytics, predictive anomaly detection, and AI-assisted investigation within the AWS ecosystem.
Side-by-side
Key differences
Criteria
Industrial IoT & Manufacturing AnalyticsThingWorx Asset Advisor
Industrial IoT & Manufacturing AnalyticsAWS IoT SiteWise
Best for
Industrial IoT & Manufacturing Analytics
Industrial IoT & Manufacturing Analytics
Score
8.0/10
8.2/10
Pricing
Contact sales
Contact sales
Category / audience
AI Maintenance, CMMS & Asset Reliability Software › Industrial IoT & Manufacturing Analytics
- industrial iot
- remote monitoring
- thingworx asset advisor
AI Maintenance, CMMS & Asset Reliability Software › Industrial IoT & Manufacturing Analytics
- industrial iot
- managed historian
- opc ua
Feature check
Side-by-side feature check
Feature
ThingWorx Asset Advisor
AWS IoT SiteWise
Asset DashboardsLive views of connected machine health
-
Anomaly AlertsFlags asset issues before unplanned downtime
-
Service WorkflowsRoutes alerts into service team queues
-
ThingWorx NativeBuilt directly on the ThingWorx platform
-
Augmented RealityLinks to PTC Vuforia for technicians
-
Out of BoxPre configured asset monitoring app today
-
12 capabilities compared.12 differentiating rows are shown first.
Use cases
Who they're built for
ThingWorx Asset Advisor
- Monitor connected machines and assetsTrack machine health continuously across connected industrial asset fleets
- Reduce unplanned downtime on equipmentSpot issues before they cause unplanned equipment downtime
- Service connected machines from remoteHelp service teams act on alerts from connected assets
AWS IoT SiteWise
- Build managed industrial data layerBring industrial data into managed cloud service today
- Model assets and processes cleanlyBuild asset hierarchies and process models in cloud
- Connect OPC UA to cloudBring OPC UA data into AWS cloud cleanly
The trade-offs
Pros & cons of each tool
Trade-offs
ThingWorx Asset Advisor
Pros
- Out of box monitoring on ThingWorx platform
- Connects with PTC Vuforia augmented reality tools
- Useful for machine builders providing connected services
Cons
- Best when ThingWorx is already deployed widely
- Pricing tied to wider PTC investment commitments
- Less compelling for plants without ThingWorx today
Trade-offs
AWS IoT SiteWise
Pros
- Fully managed industrial data layer on AWS
- Native links into AWS analytics and AI services
- Strong fit for AWS standardized industrial customers
Cons
- Pricing depends on AWS consumption and metering
- Needs cloud strategy and engineering capacity in house
- Less natural for plants without cloud commitment
Final verdict
Best fit depends on your workflow
Current catalog data shows meaningful overlap between ThingWorx Asset Advisor and AWS IoT SiteWise. Use the signals below to decide based on workflow, ecosystem, pricing, and implementation fit.
Differentiators available
ThingWorx Asset Advisor has 4 visible decision signals and AWS IoT SiteWise has 4.
Score signal
AWS IoT SiteWise has the higher SoftFinders Score in the current catalog data.
Choose ThingWorx Asset Advisor if…
- Monitor connected machines and assets
- Reduce unplanned downtime on equipment
- Service connected machines from remote
- Asset Dashboards
Choose AWS IoT SiteWise if…
- Build managed industrial data layer
- Model assets and processes cleanly
- Connect OPC UA to cloud
- Asset Models
TRY THEM YOURSELF
See which one fits your workflow
Both tools have their strengths, the best way to decide is to spend a few minutes inside each.