Synthesia

AI avatar video for enterprise teams

SF8.5
Generate AI avatar marketing videosmulti languagevideo generation
Generate AI avatar marketing videosmulti language

Best for

Enterprise AI avatar video generation

Pricing

From $22/mo

Free plan

Not available

SoftFinders Score

8.5 / 10

Overview

What is Synthesia?

Synthesia is an AI video platform for businesses that creates, edits, localizes, and publishes videos from scripts, prompts, presentations, documents, URLs, and screen recordings. It combines AI presenters and voices with a slide-based editor, translation tools, screen capture, and generative media, and is used for areas such as training, internal communications, product education, sales enablement, and marketing.


  1. AI video creation: Users can start from a script or prompt, upload files such as PowerPoint presentations and PDFs, or provide a URL for the AI Video Assistant to create a multi-scene draft. Videos can use Synthesia's stock AI avatars, personal avatars, synthetic or cloned voices, templates, brand assets, and AI-generated visuals without requiring a filmed presenter.
  2. Localization: Synthesia-created videos can be translated into 160+ languages, including scripts and supported on-screen text. Its separate AI Dubbing workflow can translate existing uploaded videos while preserving a speaker's voice and optionally synchronizing mouth movements to the translated speech. Captions and multilingual publishing tools support distribution to international audiences.
  3. Editing and production: The browser-based editor organizes videos into editable scenes and supports scripts, avatars, media, layouts, screen recordings, branding, and generated visual assets. Its AI Screen Recorder transcribes spoken narration, can remove filler words, split recordings into logical scenes, and allows the resulting script and recording to be edited rather than requiring a new recording for every correction.
  4. Plans and team controls: Synthesia currently offers Basic, Starter, Creator, and Enterprise plans. Basic is free, while Starter and Creator increase available creation capacity and features; Creator adds capabilities including API access. Enterprise adds organizational features such as shared workspaces, live collaboration, brand management, SSO, SCIM, broader avatar access, and centrally managed permissions and usage.


Synthesia is most relevant when an organization needs to produce or update repeatable business video without conventional filming, particularly when the same material must be maintained across languages. Buyers should compare expected video and AI-feature usage, localization needs, collaboration requirements, brand governance, and enterprise controls when choosing a plan.


KEY FEATURES

What you get out of the box

AI Avatars

Library of AI generated human avatars

Voice Synthesis

Synthesize voice over per generated script

Multi Language

Generate videos in many supported languages

Lip Sync

Match generated voice to avatar mouth

Brand Workspaces

Brand workspace with logo and presets

Enterprise Security

Compliance and security controls for enterprise

USE CASES

Where teams put it to work

Generate AI avatar marketing videos
Generate AI corporate training videos
Translate videos into other languages
Apply brand workspace styling consistently
Run enterprise AI video programs
Replace real talent video production

Editorial Take

What we like, and what to verify

What we like
  • Market leader for enterprise AI avatar video generation
  • Strong multi language support across many output languages
  • Brand workspace, security, and compliance for enterprise
What to verify
  • Pricing built for enterprise teams, not small creators
  • AI avatars may feel synthetic to some viewer audiences
  • Free tier limited compared to consumer focused competitors

FAQ

Quick answers

DECISION TIME

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