AI Personalization Software
Coveo
SF 8.4Enterprise search and recommendations platform with AI
Contact sales
AI Personalization Software
Klevu
SF 8.2Ecommerce search and discovery with AI relevance
From $259/moPaid plans start at $259 per month, custom enterprise pricing available
Quick decision guide
Choose based on your workflow
Coveo may fit better if...
- Enterprise Search
- AI Recommendations
- Commerce Search
Klevu may fit better if...
- AI Search Relevance
- Product Recommendations
- Category Navigation
Overview
How each tool is described
Coveo
What is Coveo?
Coveo is an enterprise AI search and relevance platform that indexes content from cloud, on-premises, knowledge, service, website, and commerce systems, then applies machine learning, personalization, recommendations, and generative AI across customer service, workplace search, websites, and ecommerce.
- Search relevance: Coveo’s unified index makes content from multiple repositories searchable through one relevance layer. Machine-learning models use behavioral signals and context for capabilities such as query suggestions, automatic relevance tuning, personalized ranking, recommendations, and dynamic facets while retaining source-system permissions.
- Generative and conversational answers: Relevance Generative Answering (RGA) produces cited answers to natural-language questions using only the customer-selected content securely indexed in its Coveo organization. In July 2026, Coveo also made Search Agent generally available, adding multi-turn conversational search that can run repeated retrieval and answer-generation steps while preserving conversation context, permissions, filters, and relevance rules.
- Commerce discovery: Coveo for Commerce provides Search, Product Listings, and Recommendations. Its models use interactions such as clicks, views, add-to-cart events, purchases, current session behavior, and inferred intent to personalize product discovery, while Coveo Merchandising Hub lets merchants manage listing pages, facets, recommendation placements, ranking rules, and other merchandising controls.
- Commercial considerations: Coveo licensing depends on the selected solution and usage entitlements rather than one universal self-service plan. Relevance Generative Answering is a paid product extension, and the newer Conversational Search extension is separately required to enable Coveo Search Agent, so buyers should confirm generative-query allowances and required AI extensions during procurement.
Coveo is particularly relevant to enterprises that want search, recommendations, personalization, and grounded generative or conversational answers operating across fragmented knowledge and digital experiences through the same relevance infrastructure.
Klevu
What is Klevu?
Klevu is an AI-powered ecommerce search and product-discovery technology that became part of Athos Commerce after combining with Searchspring in 2025. Klevu remains supported for existing customers, while Athos Commerce is now the broader commercial platform and migration path for search, merchandising, personalization, recommendations, and product discovery.
- Search experience: Klevu uses machine learning, natural-language processing, autocomplete, behavioral data, and catalog information to understand shopper queries and rank relevant products. The newer Athos AI Search extends this approach with hybrid semantic and keyword search plus behavioral signals that continuously refine results.
- Merchandising and personalization: Klevu supports manual product pinning, boosting rules, category merchandising, and scheduled campaigns while machine learning continues to influence the remaining rankings. Current Athos capabilities expand this with rules based on inventory, trends, segments, shopper history, and real-time intent, alongside AI-assisted merchandising recommendations.
- Commerce integrations: Klevu has prebuilt integrations for Shopify and Shopify Plus, Adobe Commerce/Magento, BigCommerce, commercetools, Salesforce Commerce Cloud, and Shopware. SDKs and APIs support headless and custom storefront implementations, while Klevu’s existing Discovery Suite can power search results, category pages, and product recommendations.
- Commercial considerations: new Athos Commerce customers receive quote-based pricing. Its Onsite Discovery plan includes Search, Merchandising, and Personalization, with AI Search, AI Merchandising, AI Product Recommendations, and AI Product Bundling available as add-ons. Single products and custom combinations can also be quoted, so buyers should distinguish current Athos packaging from legacy Klevu subscriptions.
Klevu is most relevant to ecommerce teams that want established AI search and merchandising technology without building product-discovery infrastructure internally, while buyers evaluating it today should also consider the ongoing transition to the unified Athos Commerce platform.
Side-by-side
Key differences
Criteria
AI Personalization SoftwareCoveo
AI Personalization SoftwareKlevu
Best for
AI Personalization Software
AI Personalization Software
Score
8.4/10
8.2/10
Pricing
Contact sales
From $259/mo
Category / audience
AI Marketing & Content Software › AI Personalization Software
- customer service
- ai recommendations
- enterprise search
AI Marketing & Content Software › AI Personalization Software
- ecommerce search
- product discovery
- AI relevance
Feature check
Side-by-side feature check
Feature
Coveo
Klevu
Enterprise SearchAI driven enterprise search across digital experiences
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AI RecommendationsAI driven recommendations across digital and commerce
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Commerce SearchPower commerce search across enterprise commerce storefronts
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Customer ServicePower customer service search across support experiences
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Workplace SearchPower workplace search across enterprise knowledge sources
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Public CompanyListed on Toronto Stock Exchange under ticker
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12 capabilities compared.12 differentiating rows are shown first.
The trade-offs
Pros & cons of each tool
Trade-offs
Coveo
Pros
- Public company enterprise search and recommendations platform today
- AI features across digital, commerce, customer service, workplace
- Established enterprise vendor across global enterprise customers today
Cons
- Enterprise search platform with AI features layered on today
- Pricing built for enterprise scale, not smaller teams today
- Quote based pricing requires sales engagement to evaluate fit
Trade-offs
Klevu
Pros
- AI driven search and discovery for ecommerce storefronts
- Affordable mid market pricing relative to enterprise alternatives
- Integrates with major commerce platforms across global ecommerce
Cons
- Search and discovery platform with AI relevance features layered
- Less suited for enterprise teams wanting deep search platform
- Output relevance varies by catalog size and quality today
Final verdict
Best fit depends on your workflow
Current catalog data shows meaningful overlap between Coveo and Klevu. Use the signals below to decide based on workflow, ecosystem, pricing, and implementation fit.
Differentiators available
Coveo has 4 visible decision signals and Klevu has 4.
Score signal
Coveo has the higher SoftFinders Score in the current catalog data.
Choose Coveo if…
- Enterprise Search
- AI Recommendations
- Commerce Search
- customer service
Choose Klevu if…
- AI Search Relevance
- Product Recommendations
- Category Navigation
- ecommerce search