YouScan

YouScan is a social listening and consumer intelligence platform that analyzes online conversations across supported social networks, blogs, forums, review sites, and online news. It combines text-based monitoring with image recognition and conversational AI, allowing research, marketing, and brand teams to investigate both what people say and what appears visually in user-generated content.

1. Conversation monitoring: Teams can track brands, competitors, products, campaigns, and broader topics using Boolean text queries, alerts, sentiment analysis, trend detection, dashboards, and reporting. YouScan can also collect visual mentions through logo recognition, text detected inside images, and recognition of relevant objects, scenes, or actions, extending monitoring beyond posts that explicitly mention a brand in written text.
2. Visual intelligence: Visual Insights applies machine learning to images to identify logos, objects, scenes, people, and activities. This helps teams examine how products appear in real-world contexts, discover visual brand exposure that text queries may miss, evaluate user-generated campaign content, and identify patterns in how consumers interact with brands and products.
3. AI-assisted analysis: Insights Copilot is a conversational AI agent that works with YouScan's collected social data. Users can ask natural-language questions about issues such as customer complaints, sentiment, audience characteristics, recurring themes, trends, and unmet needs; Copilot can perform qualitative and quantitative analysis on up to 5,000 mentions per request and show how many mentions support an insight.
4. Plans and usage: The current Starter 3 plan costs $499 per month when billed annually and includes three monitoring topics, up to 15,000 monthly mentions, unlimited users, alerts and Social Searches, plus 10 Insights Copilot questions per month. Larger custom Unlimited plans add unlimited sampled mentions, Visual Insights, Audience Insights, unlimited Copilot questions, API access, unlimited custom dashboards, and broader configuration for brands and agencies.

YouScan is most relevant to organizations that need consumer and brand intelligence from both written conversations and visual social content. Its value depends on monitoring scope, required mention volume, visual-analysis needs, and whether the resulting insights materially improve brand, market-research, customer-experience, or communications decisions.