LIKE MAGIC

LIKE MAGIC is a modular hospitality guest-experience and operations platform that connects digital guest journeys, staff workflows, payments, room access, messaging, upselling, and hotel-system data within one environment for hotels and serviced apartments.

1. Digital guest journey: properties can provide digital check-in and checkout, mobile room access, integrated payments, self-service requests, upsells, and guest communication from pre-arrival through the stay. The experience can be delivered without requiring guests to download a dedicated app, while digital access and payment capabilities depend on the connected hotel systems.
2. Hotel operations: the Operations Platform brings central guest profiles, reservation information, task management, housekeeping, access controls, communication, and operational monitoring into a shared staff workspace. Guest requests can become assigned tasks, while housekeeping teams can receive room-status updates, assignments, and follow-up work without operating separate point solutions for each function.
3. AI Connect: LIKE MAGIC does not require hotels to use one proprietary AI assistant. AI Connect is AI-agnostic and connects a hotel's preferred agent with property data and communication channels such as WhatsApp, SMS, and email. The AI can answer FAQs, handle booking inquiries and service requests, create operational tasks, and transfer complex conversations to staff with the previous context preserved.
4. Integrations and architecture: LIKE MAGIC uses a modular, open architecture and supports PMS connections including Oracle Hospitality, Apaleo, and Mews; payments such as Adyen and Mews Payments; access systems including Salto and Häfele; and integrations for smart rooms, messaging, and post-stay workflows. Its Open API also exposes reservations, messaging, tasks, events, inventory, and guest-journey functions for custom integrations and automation.

LIKE MAGIC is most relevant to hotels, hotel groups, and serviced-apartment operators that want digital guest self-service and day-to-day hotel operations to share the same hospitality data and workflow layer rather than assembling numerous disconnected guest-experience tools.